Powering Provenance: dVIN’s Model for Modern Merchants
dVIN Labs Spotlight 🔦
🍇Uncorking the Digital Future of Wine Retail
You’ve heard us talk a lot about tokenized wine and protocol infrastructure — but what does all this mean for wine merchants in the real world?
This week’s dVIN Labs article breaks it down, bottle by bottle.
Here’s the quick pour:
🛒 Why Every Wine Merchant Needs a Digital Strategy
The old model — sell once, hope for repeat — is crumbling. Today’s wine buyers want global access, transparency, and flexibility. Merchants need tools that match.
💡 Enter the Channel Partner Model
Imagine offering rare and investment-grade wines without buying a single case. Imagine earning every time a bottle trades — not just once. With dVIN’s protocol, merchants can unlock global inventory, recurring revenue, and deeper client trust — no extra storage or crypto experience required.
📈 Built-in Liquidity, Not More Inventory Risk
This isn’t about flipping to e-commerce. It’s about giving trusted merchants superpowers: real-time provenance, resale royalties, data insights, and access to wines they’d never touch otherwise.
👉 Read the full breakdown: https://news.dvinlabs.com/why-every-wine-merchant-needs-a-digital-strategy-the-case-for-becoming-a-dvin-channel-partner-0d129e12f80f
📆 Wine Wednesday: Châteauneuf-du-Pape with Nick Armstrong
We’re heading to the Southern Rhône with Nick Armstrong — founder of Avint-Garde Fine Wine — to talk GSM blends, tech-savvy retail, and how modern merchants are thriving with tokenized tools.
🕔 Wednesday | 5PM CET
🔗 RSVP here: https://lu.ma/cndp
🍾 Something special is dropping...
This Thursday, Club dVIN members get access to something legendary: Château Mouton Rothschild 2009 — two 100-point scores, pristine provenance, and nearly 30% below market.
These rare library-release lots go live at 1pm ET. You’ll want to be logged in.
🔒 Members-only. Want in? Learn more at clubdvin.com
That’s it for today! Stay tuned for more.
Cheers!
Jana
dVIN Labs Co-founder