Direct-to-Palate Protocol 🍷
IThe allocation list has been the standard for decades — but today it’s broken. Tenure trumps passion, flippers capture the upside, and true fans are left waiting.
With Bacchus AI and the dVIN Protocol, wineries can replace blunt allocations with AI-choreographed micro-drops. Instead of thousands of names on a dusty list, Bacchus pinpoints the 2,000 superfans who matter most — the ones who post, share, and celebrate your wines.
For example, take a hypothetical cult Napa Cabernet we’ll call Starlight Ridge. Under the old model, their mailing list release might sell out instantly — with flippers pocketing millions by reselling at double the price. With Bacchus, imagine holding back a small micro-drop, priced dynamically at $450 a bottle. It sells out instantly, generates $600,000 in extra revenue, and sparks a wave of authentic buzz as superfans share unboxing videos and tasting notes.
That’s the power of the Direct-to-Palate Protocol: moving from transactions to real relationships, and turning fans into evangelists.
Curious about what Bacchus can do for your winery or fund? Reach out — we’d love to talk.
👉 Connect with us on X (https://x.com/dVINLabs) - Instagram (https://www.instagram.com/clubdvin/) or LinkedIn (linkedin.com/company/dvinlabs/)
👉 Read the full article here: https://news.dvinlabs.com/direct-to-palate-protocol-how-wineries-build-fanatical-loyalty-with-ai-choreographed-micro-drops
Cheers,
Jana
dVIN Labs Co-founder