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Transcript

In this episode of Wine x Web3, host Jana Kreilein introduces a special session recorded during a special webinar, featuring her dVIN Labs co-founder David Garrett and hosted by Dara Albright. David breaks down how blockchain technology is addressing long-standing inefficiencies in the wine industry—from combating counterfeiting and enabling provenance tracking, to slashing customer acquisition costs and building a real-time consumption data layer. With luxury wine positioned as a major real-world asset class, David shares how the dVIN protocol and VIN token are building the infrastructure to unlock a more transparent, efficient, and profitable future for winemakers, collectors, and consumers alike.

Key Points From This Episode:

  • Introduction by Jana from Token 2049 in Dubai and the growing conversation around RWAs

  • David Garrett’s global background in wine and tech across Argentina, Hong Kong, and Spain

  • The inception of dVIN Labs from a working group of winemakers and blockchain professionals

  • The $100B luxury wine segment’s lack of digital transformation and industry fragmentation

  • Using blockchain to combat fraud and improve authenticity and provenance

  • Challenges with supply chain opacity and lack of consumption data in wine

  • How VIN token functions like air miles for wine, rewarding consumers at point of consumption

  • Dramatically reducing customer acquisition costs for winemakers using blockchain

  • Solving spoilage and transportation risks through a decentralized RFID network

  • Enabling global trade efficiency and lower risk through smart contracts and digital payments

  • Future implications for DeFi in wine, including tokenized collateral and lending options

  • Making Web3 accessible through integrations, not overhauls, for traditional wine businesses

Links:

Be sure to subscribe, like and follow dVIN Labs everywhere here: https://dvin.app/links